Designing Flow Mitt: Solving a Process Problem, Not a Product Gap

Flow Mitt didn’t start as an idea for a new wash mitt. It started as frustration with a process that asked tools to do something they weren’t designed for.

Many car care products are created by improving materials: softer fibres, thicker piles, new textures. Flow Mitt began by questioning the process itself.

The problem wasn’t a lack of soft mitts. It was the expectation that a dry or intermittently rinsed tool could safely manage contamination across multiple passes.

Instead of designing another mitt, the focus shifted to how water behaves during washing. Water is the only element capable of removing dirt completely — yet traditional methods restrict its role.

Flow Mitt integrates water delivery into the tool itself, keeping lubrication and removal active at the same time. This isn’t a cosmetic feature; it’s a functional change.

The patent-pending design exists to protect that process, not the shape or appearance. It’s a system built around flow, not fabric alone.

That distinction matters. When tools are designed around systems rather than aesthetics, improvements tend to be quieter — but more durable.